Unit 2: Advertising Across Media Platforms
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The resources that follow make up the second unit of study for the course. The topic of study here is advertising across various media platforms. Specifically, we look at how deodorant and antiperspirant products are marketed at both men and women, in both print and moving image. The final assessment consists of one analytical piece comparing advertising of a product across these two platforms, as well as a practical production piece involving an original print and moving image advertisement.
unit_2_coursework.docx | |
File Size: | 39 kb |
File Type: | docx |
aap_l1.pptx | |
File Size: | 999 kb |
File Type: | pptx |
aap_l2.ppt | |
File Size: | 2754 kb |
File Type: | ppt |
aap_l4.pptx | |
File Size: | 3879 kb |
File Type: | pptx |
aap_l5.pptx | |
File Size: | 1327 kb |
File Type: | pptx |
l5_acorn_categories.docx | |
File Size: | 11 kb |
File Type: | docx |
aap_l6.pptx | |
File Size: | 76 kb |
File Type: | pptx |
aap_l7.pptx | |
File Size: | 78 kb |
File Type: | pptx |
aap_l8.pptx | |
File Size: | 165 kb |
File Type: | pptx |
analysing_advertisements_worksheet.doc | |
File Size: | 79 kb |
File Type: | doc |
coursework_worksheet.docx | |
File Size: | 14 kb |
File Type: | docx |
coursework_worksheet_2.docx | |
File Size: | 14 kb |
File Type: | docx |
weaker_student_worksheet.docx | |
File Size: | 16 kb |
File Type: | docx |
lynx_advert_images.docx | |
File Size: | 1471 kb |
File Type: | docx |
july_2012_lynx_banner_ad_youtube.notebook | |
File Size: | 572 kb |
File Type: | notebook |
student_guideance.docx | |
File Size: | 29 kb |
File Type: | docx |
weaker_student_guideance.docx | |
File Size: | 37 kb |
File Type: | docx |
mens_beauty_adverts.docx | |
File Size: | 4398 kb |
File Type: | docx |